Case Study | Rakbank

Waze Campaign

Screen Shot as Displayed on iPhone X

Objective

To communicate on the brand proposition and current offers of RAKBANK and RAKfoodie around banks, ATM and restaurants

Summary

  • 700K unique users have been reached via Waze Ad format (Pins + Search)
  • Total 43.9K engagements were recorded during past three months
  • This number highlights the interest of Wazers engaging with the brand on the map during their daily journeys

Recommendations

  • Communicate on special offer and seasonal highlights by delivering the right message to the right people at the right time


Statistics achived by Campaign

0

Navigations
0

Impressions
0

Engagments
0.21%
Engagement Rate

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